Through this partnership, MSMEs, particularly women market vendors, are being onboarded onto the MAKETE, a Fijian E-commerce platform – enabling the migration of their businesses to an online store at no cost and allowing them to participate in the digital economy.
MAKETE e-Commerce Platform & Ecosystem
About the Project
Start and End Date
December
2021
-
November
2022
Main Beneficiary
Private Sector
Implementing Agency

UNCDF

Solved Fiji
KPIs
Number of registered vendors onboard the MAKETE e-Commerce Platform & Ecosystem
- Number of participants to vendor trainings
- Number of "active" vendors
- Number of registered Mekete consultants
- Number of active buyers
- Number of registered buyers
- Number of transactions conducted by value from the vendors onboarded through the project
- Number of transactions conducted by volume from the vendors onboarded through the project
Policy Area
PA3. Trade Logistics and Trade Facilitation
PA7. Access to Finance for E-commerce
PA7. Access to Finance for E-commerce
Strategic Output
3.4. Accessibility of E-commerce platforms has increased.
7.1. Availability of risk sharing facilities and blended finance solutions has increased for E-commerce players (marketplace, vendors, merchants).
7.1. Availability of risk sharing facilities and blended finance solutions has increased for E-commerce players (marketplace, vendors, merchants).
Measures
3.4.2 Support the expansion of leading national marketplaces towards the creation of a private sector-led Regional E-commerce Marketplace (REM)
7.1.1 Develop a regional grant & loan scheme for tech start-ups and E-commerce MSMEs
7.1.1 Develop a regional grant & loan scheme for tech start-ups and E-commerce MSMEs