MAKETE e-Commerce Platform & Ecosystem

About the Project

Through this partnership, MSMEs, particularly women market vendors, are being onboarded onto the MAKETE, a Fijian E-commerce platform – enabling the migration of their businesses to an online store at no cost and allowing them to participate in the digital economy.

Start and End Date

December
2021
-
November
2022

Main Beneficiary

Private Sector

Implementing Agency

UNCDF
Solved Fiji

Contact Person

Yenlin De Silva
Country Coordinator, Fiji

KPIs

  • Number of registered vendors onboard the MAKETE e-Commerce Platform & Ecosystem

  • Number of participants to vendor trainings
  • Number of "active" vendors
  • Number of registered Mekete consultants
  • Number of active buyers
  • Number of registered buyers
  • Number of transactions conducted by value from the vendors onboarded through the project
  • Number of transactions conducted by volume from the vendors onboarded through the project

Policy Area

PA3. Trade Logistics and Trade Facilitation
PA7. Access to Finance for E-commerce

Strategic Output

3.4. Accessibility of E-commerce platforms has increased.
7.1. Availability of risk sharing facilities and blended finance solutions has increased for E-commerce players (marketplace, vendors, merchants).

Measures

3.4.2 Support the expansion of leading national marketplaces towards the creation of a private sector-led Regional E-commerce Marketplace (REM)
7.1.1 Develop a regional grant & loan scheme for tech start-ups and E-commerce MSMEs

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