The ecomConnect programme is seeking to develop small business digital capabilities and improve e-commerce accessibility in developing and least developed countries for sustainable and inclusive growth. It is run by the International Trade Centre (ITC), a joint agency of the WTO and the UN; the only development agency entirely dedicated to strengthening the MSME sector.
The programme actively supports micro, small, and medium-sized enterprises (MSMEs) in developing and least developed countries in their journey to sell online through its tailored online and face-to-face learning program, project-related technical assistance and field support, and digital tools, backed by research and innovative solutions, collaborative structures, and partnerships.
The programme covers activities and interactions on three levels: enterprise level, ecosystem level, and policy and institutional environment level. Its overall objective is to shift from improving to consolidating the capabilities of each SME, ensuring long-term, sustainable change.
The ecomConnect programme’s goal is to drive the digital inclusion of MSMEs and offer them favourable conditions for online trading. The programme is supported by several private sector partners who provide favourable rates and access to their e-commerce platforms and services, support promotional initiatives, and contribute to the e-commerce training and capacity-building methodology of the programme.