Team
Meet the team behind the Pacific E-commerce Initiative
Team Lead
Pacific E-commerce Coordinator
Andrea Ibba is the Pacific E-commerce Coordinator at the Pacific Islands Forum Secretariat (PIFS), a role he has held since late 2022. He leads PIFS’ work on e-commerce, coordinating the implementation of the Pacific Regional E-commerce Strategy and Roadmap and delivering regional programs such as the E-Biz Plus business support program and the E-commerce Rules Course for Pacific policymakers. He holds a Masters in Applied Economics with a focus on public policy and development from the Paris School of Economics. Before joining PIFS, Ibba worked for the Centre for Economic Policy Research, supporting academic research in development economics. He then spent three years in Vanuatu working as a Trade Officer for the National Government under the Overseas Development Institute’s Fellowship. Later, Ibba served as Planning Advisor for the Sanma Provincial Government, focusing on strategic and economic planning, institutional strengthening and decentralisation policies.
Contact: andreai@forumsec.org
Program Management Officer
Donna Tekanene Reiher is an I-Kiribati national. Donna initially joined the team in July 2022, as the Pacific E-commerce Monitoring & Evaluation and Communications Officer. In October 2024, she transitioned into her current role as the Pacific E-commerce Program Management Officer, whereby she oversees the implementation of the of e-commerce regional projects delivered by the PIFS E-commerce Team. Donna holds a Bachelor of Commerce degree from the Otago University in New Zealand. Prior to this appointment, she held the position of Senior Trade Officer for the Ministry of Tourism, Commerce, Industry and Cooperatives in Tarawa, Kiribati. In this role she was the technical focal point operating at government level overseeing the trade policy area that included e-commerce. Donna has also previously held positions at the Australian High Commission and the Ministry of Foreign Affairs and Immigration in Kiribati.
Contact: donnat@forumsec.org
Program Management Officer
Brill Palmer joined the PIFS E-commerce Team in late 2025 as the Pacific E-commerce Program Management Officer. He holds a Bachelor of Commerce from the University of the South Pacific, with a double major in Economics and International Business Marketing, and a Master’s Degree in Development Studies from the Institute of Development Studies (IDS), University of Sussex, specialising in Trade Policy and Aid for Trade. He worked at the Vanuatu Ministry of Trade and Commerce from 2017 to 2023 as a Trade and Development Officer. After completing his Master’s Degree, he was promoted to Principal Trade Analyst within the Vanuatu Aid for Trade Management Unit in 2024 before going on to serve as a Programme Manager for the DFAT-funded Economic Support Package, supporting trade, tourism, cooperative development and value adding initiatives across Vanuatu.
Contact: brillp@forumsec.org
Governance and Monitoring & Evaluation Officer
Ms Nelida Taebo joined the team in May 2025 as the Pacific E-commerce Governance and Monitoring and Evaluation Officer, bringing with her a background in trade and governance. She previously served as a National Information Officer with UNCTAD and the Trade team in Kiribati, contributing to the development of the Kiribati Trade and Investment Portal, and as the National Coordinator for the PACER Plus Implementation Unit in Kiribati. Her experience also includes an internship with the SPREP’s Project Coordination Unit in Samoa, and roles with the Ministry of Employment and Labour in Kiribati and the Samoa-Australia Tautai program, the program oversees the implementation of Australia’s Governance for Economic growth interventions in Samoa. She holds a Bachelor of Commerce from the University of the South Pacific.
Contact: nelidat@forumsec.org
